Led by the 1998 Society, proceeds from The Big Deal, presented by PEMA, go to support important programs and equipment identified by the medical staff at Children’s to make kids better today and healthier tomorrow.
Every gesture of support is truly a Big Deal.
Sponsors and attendees of The Big Deal, presented by PEMA, provide hope to the more than 350,000 unique patients that Children's serves each year. Proceeds support Children’s 1998 Society Funding Initiatives which provides equipment, programs, staffing and research to advance Children's mission - to make kids better today and healthier tomorrow. The 1998 Society is made up of doctors who support Children’s Healthcare of Atlanta philanthropically through their annual gifts.